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The gig economy is booming in Asia Pacific as 84% of talent managers in the region hire or use gig workers, according to a report from KellyOCG, the outsourcing and consulting group of Kelly Services.
In the report, KellyOCG defined gig work as any type of work in which talent is paid for a discrete task, project, or a period of time. This includes diversified workers with many sources of incomes, contract workers or freelancers, small business owners, temporary workers or moonlighters.
The report also showed that the majority of hiring managers (79%) say that a flexible workforce is the way forward.
“Companies can harness the full value that these workers bring if they are successfully embedded into the organisations they work for,” Pete Hamilton, Vice President & Regional Director of APAC at KellyOCG, said. “With APAC being a key contributor to the global gig economy, there is an urgency to introduce a more agile way of working to fully leverage the gig economy and move ahead.”
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